Our Story
As parents, we love dressing up our little boy. Within just the first year of his birth, he outgrew 4 sizes, which was not only expensive and space consuming, it was also very wasteful. After his 1st birthday we were shocked to see the mound of waste clothing (a whopping ~50kgs) that was generated in just a year of his life.
This realization led to the genesis of Nimbu.Do we realize that while we might want to buy the whole world for our little one, he/she will outgrow it in a short span of a few months, adding to the 12 billion kilograms of waste clothing we dump in landfills each year?
SUSTAINABLE KIDS FASHIONWhen it comes to sustainable fashion, the contribution of children’s clothing to textile waste is often overlooked although it constitutes a considerable portion of what enters landfills each year.
Children themselves embody the fast fashion model, with their rapid growth rate requiring a constant flow of new clothing going through 7 sizes in just the first 2 years of their life! With the story that’s behind every piece, we hope you will love your purchase and then come back soon for the next size, all the while making this planet a tad bit happier.