We're buzzing with joy! Our founder, Kriti Gupta, was recently featured in The Honeycombers and it’s a moment we’re so proud to share with you ✦
This wasn’t just an interview; it was a heartfelt conversation about motherhood, sustainability, and what it truly means to build a purpose-led business. If you’ve ever wondered what drives Nimbu or the person behind it, this feature is the perfect glimpse into the journey we’re on.
Why This Feature Means So Much to Us
For a young and growing brand like Nimbu, being recognized by a publication like The Honeycombers is a huge deal. Not because of the spotlight (though that’s lovely!) — but because it validates the very heart of what we do: making kids’ fashion circular, conscious, and community-driven.
We’ve always believed that parents want better options — not just cuter clothes, but smarter choices. This feature is a chance to tell that story loud and clear.
We’re so proud to see Nimbu gaining recognition for its meaningful work — and we couldn’t agree more with everything Kriti stands for.
A Mum’s Frustration Sparked a Movement
In the article, Kriti shares a familiar story: watching her kids outgrow their clothes faster than she could keep up. She asked a question many of us have: “Why does kids’ fashion create so much waste and why hasn’t anyone fixed it?”
Instead of waiting for a solution, she built one. So, Nimbu was born — a circular fashion brand that lets families return outgrown clothes, earn credits, and shop sustainably. We’ve kept thousands of garments out of landfills, and we’re just getting started.
Highlights From the Interview You’ll Love
Here’s a little peek at what you’ll find in the full Honeycombers feature:
- How Nimbu's circular model works – From returnable clothing to curated preloved pieces, Kriti explains how our system supports both the planet and your pocket.
- The real challenges of building a brand while raising kids – Kriti opens up about juggling business meetings with toddler tantrums, and how being a mum fuels her mission.
- Lessons for aspiring entrepreneurs – From hiring tips to mindset shifts, her insights are gold for anyone thinking of launching a purpose-driven business.
- The power of small changes – Why every returned outfit matters, and how a single family choosing Nimbu can make a ripple effect in their community.
Ready to Read It?
Read the feature here: Kriti Gupta on The Honeycombers
And while you’re there, share it with a fellow parent who’s trying to make more mindful choices. Because sharing good ideas is what community is all about ♡